Nazara Technologies has strengthened its foothold in the booming esports industry by acquiring a 15.86% stake in STAN, a dynamic platform where gamers rally around their favorite content creators. The $2.2 million deal, sealed through Nazara’s Dubai-based subsidiary, will fuel Stan’s mission to enhance esports fan engagement through an array of supportive tools. With over 12 million users, including half a million paying subscribers, Stan’s mobile-first approach aligns seamlessly with Nazara’s vision of building a global gaming powerhouse.
Also Read: India’s Gaming Market Set to Double, Fueling Job Growth and Economic Transformation
Nazara’s CEO, Nitish Mittersain, sees this acquisition as a strategic win. “Stan’s community-first model fits perfectly with our goal of empowering content creators and connecting global gaming audiences,” he said. Nazara’s latest acquisitions include stakes in events firm Comic Con India and gaming content developer Deltias Gaming, further establishing it as a dominant force in the global gaming landscape. As the company eyes further M&A opportunities, Nazara’s momentum signals a transformative era for esports engagement.