Every city has its own flavour – some are known for their food, others for their festivals. But there’s one thing we all share no matter where we’re from – the joy of childhood games. Think of those long afternoons playing carrom with a grandparent or a serious round of ‘Pachisi’ with cousins. Each move was more than fun – it was a masterclass in strategy and patience.

Today, those timeless games have found a new life online. We’re entering an exciting new era – where nostalgia meets innovation through skill-based gaming.

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Strategy has always been in our DNA

Traditionally, games weren’t just about passing time – they sharpened our minds, taught us to think ahead and build patience. Whether it was choosing when to move your piece or figuring out how to block your opponent, every decision mattered.

Now, those same brain-teasing moments are back – just on our phones. The setting may have changed but the essence remains – it’s still about thinking smart and playing with purpose.

Giving Classics a Modern Twist

Platforms like Zupee are reimagining age-old favourites for today’s world. Take Ludo for example – a game that once echoed through our courtyards is now lighting up mobile screens. And the thrill hasn’t changed.

Zupee’s version of Ludo goes beyond chance – it’s about skill, strategy, timing and making calculated moves. It brings back the same lesson our elders taught us – “Luck is good but skill is better”.

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Games that make you think

Today’s games aren’t just for fun – they build focus, decision-making and quick thinking. That’s the real magic of modern gaming – it’s fun, it’s competitive and it keeps your brain buzzing.

Play with Purpose

But like all good things, balance matters. Zupee builds that into its core – whether it’s fairness, safety or encouraging responsible play. Because games should energise – not exhaust.

Rooted in the Past – Built for the Future

Skill-based gaming is more than just entertainment – it’s a bridge between where we come from and where we’re going. It brings tradition and technology together and keeps our culture alive in a whole new way.

So here’s to smarter play, deeper engagement and rediscovering joy – one thoughtful move at a time.

Mumbai, May 5 2025: Zupee, India’s leading skill-based gaming platform, took center stage at the WAVES Summit 2025 held in Mumbai as industry pioneers gathered to spotlight India’s ascent as a global gaming powerhouse. Representing Zupee, Ravi Shankar Jha – Director of Public Policy shared insights on the transformative role of gaming in shaping India’s digital economy and cultural storytelling.

Speaking at the summit, Jha said, “Our mission has always been to bring culturally relevant games to the Indian mass audience. India has always been a land of games and stories, and we believe that with the right support, domestic developers can take Indian games to a global audience.”

Related:Zupee Reports First-Ever Profit With ₹146 Cr PAT.

The summit also saw the launch of the Government of India’s ‘Create in India Challenge’ encouraging young developers to build original games inspired by Indian themes  – a creative initiative that mirrors Zupee’s mission of celebrating Indian culture through innovative digital gameplay.

With games like Online Skill-Based Ludo and a growing national user base, Zupee continues to drive a paradigm shift from entertainment to meaningful engagement in the digital gaming space.

By advocating for homegrown innovation and expanding access to skill-based gaming, Zupee reinforces its role as a catalyst in India’s journey to becoming a global gaming powerhouse.

About Zupee: Zupee is the largest skill-based ludo platform in India. Zupee offers ‘games of skill’ in which a player’s skill, knowledge, attention, experience and capabilities are crucial to success. Zupee’s product portfolio of skill-based board games is redefining the online real-money gaming ecosystem by providing meaningful entertainment and bringing moments of joy. Zupee seeks to offer a learning-driven gaming ecosystem in the country. Founded by IIT Kanpur graduates, Dilsher Singh Malhi and Siddhant Saurabh in 2018, Zupee is backed by marquee investors such as WestCap Group, Tomales Bay Capital, Nepean Capital, AJ Capital, Matrix Partners India, & Orios Venture Partners. Recently, Zupee was also recognized and applauded as the ‘Future Ready Organization’.

Also Read: Why the Gaming Industry Is Key to Your Success in 2025?

Zupee, a responsible gaming platform, adheres to a transparent communication policy and outlines clear guidelines on its website regarding Do’s & Dont’s. Zupee advocates for responsible gaming practices, emphasizing that gaming should be enjoyed primarily for entertainment purposes, rather than solely for monetary gains.

Media Contact: amrit.anand@zupee.in